Startups

Landing Page Product (LAPP)

2021-01-12Landing Page Product (LAPP) is a web app where: 1) You get immediate value from its landing page. 2) No signup needed to use. 3) No purchase needed to use. Read more

The Napkin Business Canvas

2016-11-25The Napkin Business Canvas is a super-agile business model framework. Read more

Why non-technical entrepreneurs should prototype more

2016-02-07I meet a lot of non-technical entrepreneurs that have a great app idea, they’ve worked on the marketing but they have nothing in terms of product. Instead, they wait for a technical co-founder to magically appear and help them build an MVP. I think that’s a terrible waste of time. If you’re an entrepreneur, start […] Read more

EU has 8% early-stage entrepreneurs, USA has 14%

2015-11-26Europe needs to catch up! EU has 8% early-stage entrepreneurs, USA has 14% Read more

Commitment

2015-06-13Commitment Lately, I’ve been thinking about why projects in my past have succeeded or failed. Was it the idea? The team? The market? Access to funding? Yes… and no. For the projects that failed, I think actually most problems could have been solved: Wrong idea or market? We could have pivoted. Wrong team? I could […] Read more

The outside-in approach to building products

2015-03-11Start with the user experience and work your way in. So, you are a product owner or entrepreneur, and you have an idea for product or business. You have identified a target group, a central problem they have, and you think you have the solution — but where do you start? You could start with the business logic, […] Read more

Starting a startup: step-by-step

2015-02-25Here’s my own checklist on how to start a company. This list is work-in-progress and I will add to it as I learn. Find an area where you can be passionate. What community (people, meetups) do you want to belong to? Commit 100%, nothing less – you won’t see true results before you do. If […] Read more

6 reasons why you should be prototyping more

2015-02-06Companies would save time and money by doing less coding and more prototyping. In the first phase of starting our company, Weld, we interviewed almost 100 companies — both product companies and digital agencies — about their design and development process. A striking conclusion was that few companies did enough prototyping, or any prototyping at all, for that matter. […] Read more

SaaS Segments that Makes Sense

2014-09-28Have you ever signed up for a web app, and in their communication you get the feeling that they’re treating every customer in the same way? I have. I keep getting email from web products that promote their latest, most advanced features – although I just signed up once and barely touched the product. This […] Read more

Defining Activation

2014-09-27I’m a big fan of Dave McClure’s “Pirate Metrics” model, it’s both incredibly simple to understand and fundamentally relevant to almost any kind of business. Most properties in the model are easy to implement with metrics systems – but one stands out: Activation, the 2nd “A” in “AARRR”. Activation is defined by KISSmetrics as “the […] Read more

Energy, mass, and direction

2014-08-23I love being part of a tiny team at Weld. We can turn on a dime, no bureaucracy or rigid processes we must follow. Breaking (or at least, bending) the rules is almost expected of us. We’re like a tiny bullet, travelling at supersonic speed. Eventually we must become bigger, and that worries me a […] Read more

Using Meetup.com as a recruitment tool

2014-08-23Here’s my hack for using Meetup.com to recruit developers and designers. Join a local Meetup.com group with a matching skill profile, e.g. JavaScript developers if that’s what you’re looking for. Go through the member list and try to write down the names in a spreadsheet to as many as you can muster. I haven’t found […] Read more

Build a great product and make our customers happy

2014-04-29Never forget! leanstartup @Weld_io @SUP_46 Read more

To me, these funhouse stairs is the perfect metaphor for building a startup

2014-03-28To me, these funhouse stairs is the perfect metaphor for building a startup. When you start, most things are out of reach: customers, talent, investors. So you work a bit more, building on your product, talking to people. And eventually you can take the next step up the ladder. New opportunities arise, but many things […] Read more

Tips on finding outsourced talent

2014-03-04I’ve used outsourcing sites (oDesk, Elance*) and crowdsourcing sites (Designcrowd, Hatchwise) for both design and programming talent on a number of projects. Here’s my tips: Write a good specification. With images. Enough said. Scout the talent – don’t wait for them to find you. Posting a job on oDesk/Elance will give you tonnes of applicants that don’t […] Read more

ExPO

2013-11-26ExPO: an organizational structure for lean startups I recently worked with Ola at Goo Technologies on organizing the team. I could make parallel references to the Weld team and organization, although Weld is much younger and smaller. The model I suggested was three-tiered: Experiments. This is where things are validated. In a startup’s early days […] Read more

Even a snowball starts with a snowflake

2013-11-24Even a snowball starts with a snowflake. Read more

You either build or you sell

2013-11-21I recently met an entrepreneur, and I asked “What do you do?”. He responded “Do? Well… I’m the CEO!” Being a CEO is a title, it’s not what you do. Regardless of organization, you either build or you sell. Be sure of which. Read more

Are you focusing on what’s important?

2013-07-07A reminder. Read more